French term
en cohérence de
Désormais le consommateur n’achète plus seulement pour posséder mais pour accéder à votre marque et par extension à ses services. Il émet autant qu’il reçoit et souhaite dialoguer avec vous : la relation n’est plus univoque. Votre marque lui fait la promesse d’un accès permanent à son univers : bienvenue dans le cloud branding. Disponible partout et à tout moment, vous devez communiquer sans rupture avec l’impératif d’une mise en relation évidente et en cohérence de vos outils. xxx vous conseille, vous accompagne dans ce jeu de la transparence maîtrisée : nous écrivons ensemble les lignes d’une belle histoire, la vôtre. Il était une fois un nuage sur-mesure…
Available anywhere, anytime, you must communicate without break from requirement of an evident communication and in consistency of/with your tools.
4 +1 | ...and consistent with your tools. | chriscfro |
3 | and have/establish smooth interplay between the tools at your disposal | MatthewLaSon |
3 | in line with | Wolf Draeger |
Feb 12, 2013 10:29: changed "Kudoz queue" from "In queue" to "Public"
Proposed translations
...and consistent with your tools.
and have/establish smooth interplay between the tools at your disposal
This is how I would say it.
You need to read it like this: mise en relation évidente + mise en cohérence des vos outils
You need to establish a real relationship with your clients as well as ensure smooth interplay with the tools at your disposal (your means to attract and do business with clients all work well together),
mise en cohérence de = put into harmony with = coincide with each other (tools)
I hope this helps.
in line with
So, "in line with" your communication/media tools simply means with one's social media and other platforms.
You need to be constantly available and cultivate clear and uninterrupted channels of communication in line with your media tools.
You need to be constantly available - anywhere, any time - and cultivate a clear and uninterrupted dialogue in line with your communication tools.
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