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Sep 14, 2012 15:17
12 yrs ago
2 viewers *
Spanish term
Argentina
Multilingual Experts
Native in: English (Variants: Canadian, UK, US)
Works in: English, Spanish to English, English to Spanish, and 12 more.
posicionamiento aspiracional
Spanish to English
Other
Advertising / Public Relations
This is from a power point presentation by an Argentine advertising agency about the credit card market:
XXX continúa manteniendo un posicionamiento aspiracional
XXX continúa manteniendo un posicionamiento aspiracional
Proposed translations
(English)
| 3 +3 | aspirational status |
ormiston
|
| 3 | Desirable status/placement |
oligyp
|
Proposed translations
+3
3 mins
aspirational status
I imagine it means that the card is marketed/targeted upmarket, to feel desirable. You see aspirational a lot.
46 mins
Desirable status/placement
Me imagino que todos quieren obtener esta tarjeta.
Aspiracional, is used in marketing and some people use it just to show everybody else a person's good economic situation (show off).
Aspiracional, is used in marketing and some people use it just to show everybody else a person's good economic situation (show off).
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