Glossary entry (derived from question below)
English term or phrase:
execution channel
French translation:
filière d'exécution
Added to glossary by
Paul Bousquet
Sep 28, 2004 01:06
20 yrs ago
2 viewers *
English term
execution channel
English to French
Marketing
Marketing
Contexte (dans le domaine du marketing):
However, many marketers are unable to measure the effectiveness of their spending and continue to waste time and money due to ineffective processes, siloed applications, and the disconnect between marketing and execution channels.
However, many marketers are unable to measure the effectiveness of their spending and continue to waste time and money due to ineffective processes, siloed applications, and the disconnect between marketing and execution channels.
Proposed translations
(French)
| 4 +2 | filière d'exécution |
Paul Bousquet
|
| 4 | moyens de communication |
Claudine Seynaeve
|
Proposed translations
+2
1 hr
Selected
filière d'exécution
To go through the proper channels > suivre OR passer la filière
(c) Larousse.
(c) Larousse.
2 KudoZ points awarded for this answer.
Comment: "J'ai rendu littéralement par «canaux d'exécution» (le terme «channel» => canal étant bien implanté dans le domaine du marketing). «Execution» fait ici référence, selon moi, à l'exécution des programmes, promotions, ventes, etc."
6 hrs
Claudine Seynaeve
Canada
Canada
Native in French
Specializes in field
Canada
Freelance translation and copywriting
Native in: French 
Works in: English to French, Spanish to French
English term (edited):
execution channels
moyens de communication
In terms of marketing: "execution channels" => moyens pour la mise en place de la stratégie marketing/de communication. (i.e. PR/advertising/...)
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