Glossary entry (derived from question below)
Sep 8, 2005 13:55
18 yrs ago
English term
France
drawcard
English to French
Marketing
Advertising / Public Relations
Context : press release about a company building luxury yachts.
"The company's top-of-the line Majesty yachts range has already proved a major drawcard at international boat shows"
I have difficulties finding the right french term for drawcard : atout ? pièce maîtresse ?...
Thanks
"The company's top-of-the line Majesty yachts range has already proved a major drawcard at international boat shows"
I have difficulties finding the right french term for drawcard : atout ? pièce maîtresse ?...
Thanks
Proposed translations
(French)
Proposed translations
17 mins
Selected
perle
"révélé l'une des perles" pour "a major drawcard"?
bonne chance!
bonne chance!
4 KudoZ points awarded for this answer.
Comment: "merci"
+4
2 mins
atout
-
Peer comment(s):
| agree |
Agatino Cirvilleri
: succès
39 mins
|
| agree |
sporran
54 mins
|
| agree |
Philippe Maillard
1 hr
|
| agree |
Lise Berthiaume
2 hrs
|
41 mins
(produit??) phare
product used to attract customers in general, the company showpiece. just an idea
44 mins
succès
...ont eu un énorme succès...
+1
1 hr
le clou de l'événement / une attraction de taille/ pôle d'attraction
draw - dans le sens de quelque chose qui attire
1 day 4 hrs
carte maîtresse
mais "atout" va bien
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