Translator's Toolbox: Marketing

Formats: Webinar presentations
Topics: Business of Translation and Interpreting
Marketing tools for translators
Software, tools & computing
Business skills for translators
Grow your translation business
Time management
Course summary
Start time:May 25, 2017 09:00 GMT     Add to calendar

The session has already taken place. A link to the video will be added for purchase within one working week after the session at http://www.proz.com/translator-training/course/14321

If you purchased the webinar please find the video at your My videos page http://www.proz.com/videos/my_videos

A certificate of attendance can be downloaded at http://www.proz.com/profile/?show_mode=standard#trainings



Duration: 60 minutes.

Check what time the course is running in your local time here.

Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (even if you do not attend the online session),
* a certificate of attendance available for download from your ProZ.com profile.

Important: Those who purchase a seat in advance may be able to pay an "early bird" or cheaper price, while those who confirm participation later or last minute, may likely have to pay a higher fee. In some training sessions a price increase based on the number of registrants may also apply, i.e. the first 15 registered pay one price, the next 10 pay a a slightly higher price etc.

Useful links:
Once uploaded, the video will be available from the video centre
ProZ.com training cancelation policy.
Language:English
Summary:Make marketing a more translator-friendly experience by integrating it into your daily routine.
Description
In this 1-hour webinar, learn how to:

  • Use your price quote as a marketing material
  • Design and use business cards
  • Use your LinkedIn profile
  • Use your blog in marketing
  • Run a Facebook page
  • Organize your portfolio




    • Some feedback from others on this course's trainer:


    "Lots of useful information and tips and things I had never thought about before which I will definitely try."
    Sarah Cutts




    "The webinar was very interesting and Tanya is really great!"
    Nona Stanciu Dell'Acqua



    "Tanya was most encouraging and clearly spoke from a wealth of experience."
    RogerRayner
    Target audience
    Freelancers starting in the translation industry.
    Experienced freelancers who want to optimize their marketing activity
    Learning objectives
    You will learn how to
    - see marketing as a more attractive experience
    - make marketing a part of your routine instead of another time-consuming and non-paid task
    - use certain social media tools for marketing
    Prerequisites
    - basic acquaintance with social media
    - LinkedIn account
    - Facebook account
    Registration and payment information (click to expand)
    Click to expand
    Click on the buy button on the right to purchase your seat

    Participation fee includes:

    • access to webinar session.
    • unlimited access to the webinar recording.
    • powerpoint slides to remind participants of the key points and lessons learned.
    • certificates of attendance.

    How do I purchase my spot?

    To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

    After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

    How do I access the online platform?

    72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
    Virtual platform system requirements (click to expand)
    Click to expand
    For PC-based Users:

    • Required: Windows Vista – Windows 10
    • Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
    • Required software: GoToWebinar desktop app; JavaScript enabled
    • NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

    • Internet Connection Required: 1 Mbps or better (broadband recommended)
    • Recommended: 2GB or more of RAM (recommended)


    For Mac®-based Users:

    • Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
    • Required: Microsoft Edge; Apple Safari v6 or later
    • Required software: GoToWebinar desktop app; JavaScript enabled
    • NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

    • Internet Connection Required: 1 Mbps or better (broadband recommended)
    • Recommended: 2GB or more of RAM (recommended)

    Join from Android

    • Operating system: Android 4.0 (Ice Cream Sandwich) or later
    • Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
    • Software: Free GoToWebinar App from the Google Play Store



    Recommendations

    • For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
    • For the audio section of the training course, we recommend that you have a headset or speakers.
    • We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

    Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
    Created by
    Tanya Rozanes Olevsky    View feedback | View all courses
    Bio: Since 2007 I have operated my own language studio, LinguaCom, providing translation and tutoring services to clients internationally. I have 15 years of experience as a translator and private tutor (before I started my own business, I worked with other service providers, translated and edited academic materials from scratch to publication, and taught English in various settings, both private and public). My first experience as a trainer was in 2015, when I was invited to teach a course of advanced proficiency in a translators training program in Lifshitz Academic College, Jerusalem. I was also a speaker on a ProZ Translator's Day Virtual Conference.

    I share my experience, tips and thoughts in a translation blog on my website: http://blog.lingua-com.com/. You are welcome to visit and take a part in the discussion by posting your comments and questions.

    I hold an MA in Special Education from the Hebrew University of Jerusalem and a BA in Psychology as well as a BA in Culture and Language Studies (English, French). I have a certificate in Technical Writing.
    General discussions on this training