An unflattering definition of a Nova Scotia University has been pulled from a popular online dictionary.

Acadia was being defined as a university full of drunks, and although Urban Dictionary is known for its slang words and phrases, experts say it isn’t good publicity for the school.

“They have to be really actively seeking out those events and try to limit the damage to their brands,” says Anatoliy Gruzd, a social media lab director at Dalhousie University. More >>