Translation glossary: Marketing

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above the line"above the line" 
English to French
beyond the linehors-média 
English to French
churn (rate)taux de désabonnement 
English to French
Customer CareService Clientèle/Clients 
English to French
loyaltyfidelizzazione della clientela (finale) 
English to Italian
Loyalty AwardPremio per il miglior Programma di Fidelizzazione della Clientela 
English to Italian
postpaidpostpayé, à postpaiement 
English to French
postpaidà postpaiement, postpayé, par abonnement, contre facture, à paiement après utilisation 
English to French
pre-launchpré-lancement 
English to French
prelaunchpré-lancement 
English to French
Product Line ManagementGestion des Gammes de Produits 
English to French
telemarketertéléacteur, télévendeur 
English to French
Unified Direct Mailcampagne unifiée/intégrée de mailing direct 
English to French
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