amendozachisum Jun 28, 2010:

shoes? Playeras may be used in some countries as beach shoes. However, I would go with T-shirts, because it makes more sense. Lab coats, at least in Mexico are also used by personnel in some areas, like restaurants, cleaning, laboratories, hospitals, and even in some production areas or by staff servicing clients, and not necessarily for doctors only.
Hope it helps.

Catherine Gilsenan (asker) Jun 27, 2010:

More context Thank you for your help so far. However, I can understand promotional t-shirts, but I don't understand about the footwear. It doesn't seem anything to do with the beach. In fact, the activity to promote the campaign is centred around racetracks.