Glossary entry (derived from question below)
Polish term or phrase:
udział półkowy (danej marki)
English translation:
share of shelf/share of shelf space (of the given brand)
Added to glossary by
Frank Szmulowicz, Ph. D.
Mar 30, 2014 07:24
10 yrs ago
4 viewers *
Polish term
udział półkowy (danej marki)
Polish to English
Bus/Financial
Advertising / Public Relations
Udział półkowy danej marki - większy lub równy udziałowi ilościowemu za ostatnie 3 miesiące
Proposed translations
(English)
| 4 +1 | share of shelf/share of shelf space (of the given brand) |
Frank Szmulowicz, Ph. D.
|
Change log
Apr 7, 2014 22:07: Frank Szmulowicz, Ph. D. Created KOG entry
Proposed translations
+1
3 hrs
Frank Szmulowicz, Ph. D.
United States
United States
Native in Polish
&
English
United States
On time, on target, on budget.
Native in: English 
, Polish
Works in: Polish to English, English to Polish, Russian to Polish, and 1 more.
Related KudoZ points
:
48
Selected
share of shelf/share of shelf space (of the given brand)
What is the relationship between value sales, volume sales and share of shelf.
http://engageconsultants.wordpress.com/2012/06/21/myth-busti...
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It suggests that others are receiving more than their fair share of shelf space in comparison with their market share and, thus, could stand to lose some.
http://people.duke.edu/~mccann/mwb/ssretail.htm
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Often the share of shelf space dedicated to a brand or item is poorly aligned to the share of sales commanded by that brand
http://ascendantconsulting.com/resources/wp-skurat.pdf
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It is very useful in understanding what share of shelf you have (think shampoos in walmart).
http://www.kaushik.net/avinash/ppc-sem-analytics-5-actionabl...
http://engageconsultants.wordpress.com/2012/06/21/myth-busti...
ccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccccc
It suggests that others are receiving more than their fair share of shelf space in comparison with their market share and, thus, could stand to lose some.
http://people.duke.edu/~mccann/mwb/ssretail.htm
cccccccccccccccccccccccccccccccccccccccccc
Often the share of shelf space dedicated to a brand or item is poorly aligned to the share of sales commanded by that brand
http://ascendantconsulting.com/resources/wp-skurat.pdf
cccccccccccccccccccccccccccccccccccccccccccccccccccccc
It is very useful in understanding what share of shelf you have (think shampoos in walmart).
http://www.kaushik.net/avinash/ppc-sem-analytics-5-actionabl...
4 KudoZ points awarded for this answer.
Comment: "Thank you!"
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