Glossary entry

French term or phrase:

UK expression for 'rendre chèvre'

English translation:

go giddy for goat

Added to glossary by Claudine Seynaeve
Nov 16, 2004 07:03
20 yrs ago
1 viewer *
French term

UK expression for 'rendre chèvre'

French to English Marketing Food & Drink newsletter article
Hello, I am a bit struggling to find out an expression in English, preferably which would contain the word ‘goat’; as it is to adapt a slogan for a French goat cheese advertising campaign. The slogan is: “xxx, le petit fromage qui rend chèvre”.
I tried to find some equivalents but I am not sure if they would sound right in English, can you please let me have your suggestions?
La tonalité est plutôt humoristique (large et jeune public) avec si possible un jeu de mot similaire.
Many thanks in advance for your suggestions!

Discussion

Charlotte Allen Nov 16, 2004:
You could combine Claire's and Ian's answers and go with "A great little cheese - and no butts"
CMJ_Trans (X) Nov 16, 2004:
I meant "it" passes muster - sorry
CMJ_Trans (X) Nov 16, 2004:
depends how it's used but I probably passes muster - like the French
roneill Nov 16, 2004:
I'm a little conflicted about the expression. It may not fit your context exactly, but it's more an expression of exasperation than anything else. It's not seriously negative. It is somewhat funny, I guess.
Non-ProZ.com Nov 16, 2004:
sorry, ignore my additional comment - I didn't refresh ;))
Non-ProZ.com Nov 16, 2004:
*can it still be perceived somehow funny **and friendly**?
CMJ_Trans (X) Nov 16, 2004:
The only reason I used it was because I find the French quite pejorative to start with - so about OK
Non-ProZ.com Nov 16, 2004:
To CMJ_Trans and R�nat O'Neill "to get your goat" that's exactly what worries me: is it really pejorative and negative or can it still be perceived somehow funny?? Thanks + Thanks also Ian for your suggestion

Proposed translations

+1
5 hrs
French term (edited): UK expression for 'rendre ch�vre'
Selected

go giddy for goat

Just brainstorming here...
with another take on the "rendre chevre": driving up the wall is rather negative, but driving crazy can be seen in a postive light - as in I'm crazy about chocolate, I go crazy for good cheese, or, in the poignant words of Madonna, "I'm crazy for you" ;-)
The idea that this goat's cheese is so darn good it'll make you crazy, you'll just go giddy for this oh-so delicious goat's cheese.
X, go giddy for goat (cheese)
You lose the play on words, but there is a some alliteration to make it snappy...

Peer comment(s):

agree Michele Fauble
6 hrs
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4 KudoZ points awarded for this answer. Comment: "I think I'll choose this one - it is difficult to keep the similar play on words, but at least there is still a friendly connotation here, thks to the alliteration indeed. Thanks again to everyone for the brainstorming, i will keep most of the suggestions as they are very useful, so thanks again "
+1
4 mins

the cheese that gets your goat

sauf que c'est plutôt péjoratif

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Note added at 2004-11-16 07:36:24 (GMT)
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that REALLY gets your goat !!!
Peer comment(s):

agree Oliver Walter : Selon mon dico "rendre chèvre" est "drive up the wall" (aussi péjoratif), so this seems a good match to me.
4 hrs
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9 mins
French term (edited): UK expression for 'rendre ch�vre'

to get your goat

There is such an expression, meaning to really irritate someone. However I'm not sure if it's UK or US usage at this stage.

Example:
That really gets my goat!(That really irritates me!)
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+10
11 mins
French term (edited): UK expression for 'rendre ch�vre'

Top-quality cheese - and no butts about it ...

I've deleted my first answer, as it won't help you much. How about "Top-quality cheese - and no butts about it ..."

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Note added at 12 mins (2004-11-16 07:15:36 GMT)
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Or just \"And no butts about it ...\" might work well as a slogan on its own.
Peer comment(s):

agree writeaway : I was about to answer no if's and's or butts about it....... actually thought I had time to do it......
3 mins
agree Sarah Downing : I prefer this one to the others as it actually has positive connotations
6 mins
agree roneill : Yes, I think this would work for the UK
20 mins
agree Michel A.
56 mins
agree tappi_k
2 hrs
agree Sara Freitas
3 hrs
agree Bourth (X)
4 hrs
agree Charlotte Allen
4 hrs
agree Sonya Mountford-Jones
5 hrs
agree cmwilliams (X)
9 hrs
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+1
16 mins

The goat that makes you "cheese"

Why not reverse the expression and think of cheese as a "smile"...
just an idea to help.
Peer comment(s):

agree Michel A. : already used methinks
52 mins
neutral IanW (X) : "To cheese" doesn't mean "to smile" and wouldn't be understood that way. You could say "The goat that makes you say 'cheese'", though.
53 mins
Yes, agree with your suggestion. It's just a marketing sentence if I understand well.
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1 hr
French term (edited): UK expression for 'rendre ch�vre'

It's a very good cheese! You goat it?

si du calembour est admissible ;-)
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+5
2 hrs
French term (edited): UK expression for 'rendre ch�vre'

a great little cheese - no kidding...

to take the play on words even further...
Peer comment(s):

agree Sara Freitas
1 hr
agree Sonya Mountford-Jones : I like this one too :)
2 hrs
agree NancyLynn
3 hrs
agree Charlotte Allen : I like this one too, too.
3 hrs
agree Dr Sue Levy (X) : hate chèvre but like this :-)
6 hrs
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4 hrs
French term (edited): UK expression for 'rendre ch�vre'

Getting cheesed off

There has to be something to be done with this.

Getting on your goat doesn't mean getting cheesed off (but it's not exactly snappy).

XXX, Gruff stuff! (cf. 3 Billygoats Gruff)

XXX, the stuff of Gruffs.

xxx, the little goat that cheeses off trolls.
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