Glossary entry

English term or phrase:

Hallmark

English answer:

greeting card

Added to glossary by Kim Metzger
Jul 19, 2004 00:35
20 yrs ago
2 viewers *
English term

Hallmark

Non-PRO English Art/Literary Poetry & Literature
I picked up the card he had dropped. It was a warm and fuzzy drugstore card declaring eternal love and was signed by Tom. Where love letters were concerned, he was certainly no Browning. I checked the back of the card to see if he had sent her a Hallmark and discovered the words: ¡°Dead people talking.¡± They were written in Mary¡¯s hand, and they were the exact words Tom had used this morning when watching Bewitched. I placed the card on her desk.
It was a Hallmark.
Votes to reclassify question as PRO/non-PRO:

Non-PRO (1): Kevin Pfeiffer (X)

When entering new questions, KudoZ askers are given an opportunity* to classify the difficulty of their questions as 'easy' or 'pro'. If you feel a question marked 'easy' should actually be marked 'pro', and if you have earned more than 20 KudoZ points, you can click the "Vote PRO" button to recommend that change.

How to tell the difference between "easy" and "pro" questions:

An easy question is one that any bilingual person would be able to answer correctly. (Or in the case of monolingual questions, an easy question is one that any native speaker of the language would be able to answer correctly.)

A pro question is anything else... in other words, any question that requires knowledge or skills that are specialized (even slightly).

Another way to think of the difficulty levels is this: an easy question is one that deals with everyday conversation. A pro question is anything else.

When deciding between easy and pro, err on the side of pro. Most questions will be pro.

* Note: non-member askers are not given the option of entering 'pro' questions; the only way for their questions to be classified as 'pro' is for a ProZ.com member or members to re-classify it.

Responses

+8
4 mins
Selected

American brand name

In the US, Hallmark cards are sent to people for their birthdays, weddings, etc. They always have a greeting for the occasion. My father used to go into drugstores with my mother and they would each pick out a Hallmark card and give one to the other to read. Then they would put them back in the rack and be off. I would much rather receive a card with a greeting that someone composed him or herself.

--------------------------------------------------
Note added at 18 mins (2004-07-19 00:54:28 GMT)
--------------------------------------------------

Just added the example of my parents to show that they actually disliked the idea of sending pre-written cards to people. It\'s a ritual that people go through on special occasions. They spend money on these things just to be sociable. But it doesn\'t mean much to a lot of people if the words weren\'t written by the sender.
Peer comment(s):

agree Kornelia Longoria
1 min
agree Nanny Wintjens
3 mins
agree Rowan Morrell
4 mins
agree Eva Karpouzi
4 mins
agree Rajan Chopra
5 mins
agree humbird : Yes, cards for all occassions -- order made. I agree with you Kim. They better be original.
10 mins
agree Saleh Chowdhury, Ph.D.
54 mins
agree Nizamettin Yigit : I wonder if it has a use as post card instead of brand name as in klinex or xreox...
7 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thank you very much!"
19 mins

yes, it's a brand name, but it also has a meaning!

Source: The Collins English Dictionary © 2000 HarperCollins Publishers:

hallmark ['hɔːlˌmɑːk]
noun
1 (British) an official series of marks stamped by the London Guild of Goldsmiths on gold, silver, or platinum articles to guarantee purity, date of manufacture, etc.

2 a mark or sign of authenticity or excellence

3 an outstanding or distinguishing feature
verb
4 [transitive] to stamp with or as if with a hallmark
Also (for senses 1, 4): platemark
[ETYMOLOGY: 18th Century: named after Goldsmiths' Hall in London, where items were graded and stamped]
Something went wrong...
+9
3 mins

well-known brand of greeting cards in USA

Last sentence intended ironically?

--------------------------------------------------
Note added at 22 mins (2004-07-19 00:58:32 GMT)
--------------------------------------------------

Here you can read the rest of the story: http://www.melodiejohnsonhowe.com/talking_dead_2.html
Peer comment(s):

agree Nanny Wintjens
4 mins
agree Eva Karpouzi
5 mins
agree Rowan Morrell : We have them in NZ too.
5 mins
agree Vicky Papaprodromou
6 mins
agree Rajan Chopra
8 mins
agree humbird : That's it, Kevin.
9 mins
agree Alfa Trans (X)
5 hrs
agree Nizamettin Yigit
7 hrs
agree chica nueva : http://www.proz.com/kudoz/616663
1 day 2 mins
Something went wrong...
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search