research and marketing term

English term (edited): bespoke market analysis

The study is customized (it is specific to the customers needs and not a generic study) and it is probably proprietary (sold only to the client and not to the general public. I would use "custom" rather than "proprietary" since the emphasis is on the tailoring rather than on the copy and distribution rights. Though I have proposed using "market analysis" I prefer "market study" since the language is a little more common (I think) and the study usually includes analysis, but to be a purist could say "market analysis" since there's a possibility that someone else designed the study and methodology and gathered the data and will make the recommendations.

Just to be clear, the other terms that have been mentioned are correct, too, but if you look at the websites of major consultancies, they commonly offer "custom studies" (if they're American) and "bespoke studies" (if they are British).

Actually, you'll probably find language like "custom studies tailored to your needs" -- the two terms are commonly found together.

About Electronicast • ElectroniCast Management • Contact Us ...Custom studies are tailored to the interests of a single client, ... technology forecasts are then applied to extensive end-user, bottom-up market analysis. ...
http://www.electronicast.com/about_ec.html

Contract Market Research Custom studies are tailored to your needs and performed on a confidential basis. ... An impartial SWOT analysis completed by Contract Market Research can be ...
http://www.contractmktres.com/research/

About Us Custom studies are tailored to the interests of a single client, and are proprietary to ... bottom-up market analysis. Input/output methodology is used as a ...
http://www.electronicastconsultants.com/

Finally, I used to have a consultancy in the United States and I partnered with consultancies in the UK. We called our studies "custom" in the US and our partners called them "bespoke" in the UK.

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Note added at 19 hrs (2008-01-13 00:38:38 GMT)
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By the way, "introductions" refers to "business brokering". The company introduces one company to another and acts as a middle man (broker) in the process of finding partners and building relationships.

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Note added at 19 hrs (2008-01-13 00:44:51 GMT)
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Specific to "custom market analysis" you have examples such as:

R. L. Polk & Co.Polk Custom Market Analysis Polk’s experienced analytical consultants can design a custom market analysis to meet your specific needs. ...
usa.polk.com/Industries/DirectMkt/Analyze/MarketAnalysis/