Glossary entry (derived from question below)
English term or phrase:
Display and Banner Advertising
Serbian translation:
Internet oglašavanje uključujući banere
Added to glossary by
Bogdan Petrovic
Jul 3, 2013 05:28
11 yrs ago
10 viewers *
English term
Display and Banner Advertising
English to Serbian
Tech/Engineering
Internet, e-Commerce
rules on digital communication
Display and Banner Advertising
A type of online advertising where text and/or images are displayed for
promotional purposes. A widely used form is by banners which may use
animation, sound or video to gain attention.
Oglašavanje banerima. Buni me ovo "display"
A type of online advertising where text and/or images are displayed for
promotional purposes. A widely used form is by banners which may use
animation, sound or video to gain attention.
Oglašavanje banerima. Buni me ovo "display"
Proposed translations
(Serbian)
Proposed translations
+1
5 hrs
Selected
Internet oglašavanje uključujući banere
here "display advertising" means advertising by means of showing advertisement on a computer display (PC monitors, smartphone screens etc.)
"Display and Banner Advertising" is an unfortunate amalgam; "display advertising" is a broad general category covering here all form of on-line advertising (ads that are displayed on users' screens - PC monitors, smartphone screens, anything with a screen connected to the Web), while "banners" (onscreen banners) are just one form of online display advertising.
"Display advertising" would include banners on webpages, but also all other forms of advertising on the web, like whole web pages being one ad.
"Display advertising
Display advertising is a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. In periodicals, display advertising can appear on the same page as, or on the page adjacent to, general editorial content. In contrast, classified advertising generally appears in a distinct section, was traditionally text-only, and was available in a limited selection of typefaces.
Display advertisements are not required to contain images, audio, or video: Textual advertisements are also used where text may be more appropriate or more effective. An example of textual advertisements is commercial messages sent to mobile device users, or email.
One common form of display advertising involves billboards. Posters, fliers, transit cards, tents, scale models are examples of display advertising.
On the Internet
See also: Web banner, Online advertising, and Cost per impression
Display advertising also appears on the Internet, as a form of online advertising. Display advertising appears on web pages in many forms, including web banners. Banner ad standards continue to evolve...."
[http://en.wikipedia.org/wiki/Display_advertising]
"Display and Banner Advertising" is an unfortunate amalgam; "display advertising" is a broad general category covering here all form of on-line advertising (ads that are displayed on users' screens - PC monitors, smartphone screens, anything with a screen connected to the Web), while "banners" (onscreen banners) are just one form of online display advertising.
"Display advertising" would include banners on webpages, but also all other forms of advertising on the web, like whole web pages being one ad.
"Display advertising
Display advertising is a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. In periodicals, display advertising can appear on the same page as, or on the page adjacent to, general editorial content. In contrast, classified advertising generally appears in a distinct section, was traditionally text-only, and was available in a limited selection of typefaces.
Display advertisements are not required to contain images, audio, or video: Textual advertisements are also used where text may be more appropriate or more effective. An example of textual advertisements is commercial messages sent to mobile device users, or email.
One common form of display advertising involves billboards. Posters, fliers, transit cards, tents, scale models are examples of display advertising.
On the Internet
See also: Web banner, Online advertising, and Cost per impression
Display advertising also appears on the Internet, as a form of online advertising. Display advertising appears on web pages in many forms, including web banners. Banner ad standards continue to evolve...."
[http://en.wikipedia.org/wiki/Display_advertising]
4 KudoZ points awarded for this answer.
Comment: "Hvala!"
-1
3 hrs
oglašavanje pomoću promotivnih displeja i banera
Na ovoj adresi http://www.nsgrafoprom.com/index.php?option=com_content&view...
imate na levoj strani link pod naslovom Promotivni displeji. Tu možete videti šta sve spada u te displeje koji se koriste za reklamiranje.
Još jedan primer: Promotivni displej sa izuzetno lakom konstrukcijom. Vrlo lako se sklapa i transoptuje u pripadajucoj torbi.
http://www.oracalpolikarbonati.com/promo-pultovi/88-promo-pu...
imate na levoj strani link pod naslovom Promotivni displeji. Tu možete videti šta sve spada u te displeje koji se koriste za reklamiranje.
Još jedan primer: Promotivni displej sa izuzetno lakom konstrukcijom. Vrlo lako se sklapa i transoptuje u pripadajucoj torbi.
http://www.oracalpolikarbonati.com/promo-pultovi/88-promo-pu...
Peer comment(s):
disagree |
Daryo
: "Vrlo lako se sklapa i transportuje u torbi."? ovde je u pitanju oglašavanje na ekranu kompjutera
47 mins
|
+1
4 hrs
multimedijalno oglašavanje i oglašavanje pomoću banera
Ovo je zvanični Google prevod izvornog termina. Koristi se na zvaničnom AdWords blogu na srpskom: http://goo.gl/TnSYM
--------------------------------------------------
Note added at 4 hrs (2013-07-03 10:10:46 GMT)
--------------------------------------------------
Dodatne reference sa Adwords Help sajta:
engleski: https://support.google.com/adwords/answer/2404178?hl=en
srpski: https://support.google.com/adwords/answer/2404178?hl=sr
Primeri:
EN: The Display Network and Ads tabs provide the statistics to help you evaluate your ad performance, whether you’re new to display advertising and just want the basics or have been doing display advertising for awhile and want to delve into your performance and audience stats to get even more out of your campaigns.
SR:
На картицама Мрежа мултимедијалног оглашавања и Огласи наведени су статистички подаци који ће вам помоћи да процените учинак огласа. Ови подаци ће вам помоћи без обзира на то да ли тек од недавно користите мултимедијално оглашавање и желите само основне информације или се већ неко време бавите мултимедијалним оглашавањем и желите да детаљније истражите статистику учинка и публике како бисте остварили још боље резултате у кампањама.
--------------------------------------------------
Note added at 4 hrs (2013-07-03 10:10:46 GMT)
--------------------------------------------------
Dodatne reference sa Adwords Help sajta:
engleski: https://support.google.com/adwords/answer/2404178?hl=en
srpski: https://support.google.com/adwords/answer/2404178?hl=sr
Primeri:
EN: The Display Network and Ads tabs provide the statistics to help you evaluate your ad performance, whether you’re new to display advertising and just want the basics or have been doing display advertising for awhile and want to delve into your performance and audience stats to get even more out of your campaigns.
SR:
На картицама Мрежа мултимедијалног оглашавања и Огласи наведени су статистички подаци који ће вам помоћи да процените учинак огласа. Ови подаци ће вам помоћи без обзира на то да ли тек од недавно користите мултимедијално оглашавање и желите само основне информације или се већ неко време бавите мултимедијалним оглашавањем и желите да детаљније истражите статистику учинка и публике како бисте остварили још боље резултате у кампањама.
Peer comment(s):
neutral |
Daryo
: "multimedia" je bio vrlo pomodan izraz pre 20 godina kada su kompjuteri po prvi put stekli "zvuk i fotke" (ne i video) // otkada prevodioci koji je angažovao Google imaju ovlašćenje države Srbije da određuju šta je "zvanični" prevod?
52 mins
|
Hvala na komentaru. U pitanju je prevod koji je zvaničan samo za potrebe Google-a, ne države Srbije.
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|
agree |
zoe1
2 hrs
|
Hvala!
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