Glossary entry (derived from question below)
English term or phrase:
ATU (Awareness, Trial and Usage study)
Italian translation:
Studio sul gradimento e l'uso consapevole di...
Added to glossary by
Alessandra Renna
Sep 10, 2007 10:03
16 yrs ago
9 viewers *
English term
ATU
English to Italian
Medical
Medical (general)
Si parla dei risultati di un sondaggio sul gradimento di un certo farmaco da parte dei medici. I dati sono riportati con la dicitura "ATU March 07". Non sono riuscita a trovare il significato dell'acronimo. Potrebbe essere il nostro MAT (anno mobile)? Grazie
Proposed translations
(Italian)
| 3 | Studio sul gradimento e l'uso consapevole di... |
Alessandra Renna
|
| 4 | awareness, trial and usage study |
Dr Sue Levy (X)
|
| 3 | Analytical Test Unit / Anti-Thrombin Unit, ATU |
Diana Donzelli-Gaudet
|
Change log
Sep 11, 2007 17:09: Alessandra Renna Created KOG entry
Proposed translations
44 mins
Selected
Studio sul gradimento e l'uso consapevole di...
Puoi usare un'espressione del genere per "awareness, trial and usage study"
http://www.ausl.pc.it/campagne/campagna_uso_abuso_farmaci/us...
http://www.ausl.pc.it/campagne/campagna_uso_abuso_farmaci/us...
Note from asker:
| Il problema è che si tratta di un grafico e dovrei usare una sigla o comunque qualcosa di un po' conciso... |
4 KudoZ points awarded for this answer.
Comment: "Grazie"
5 mins
Diana Donzelli-Gaudet
Native in Italian
Works in field
The right word at the right time!
Native in: Italian (Variants: Milanese, Standard-Italy) 
, French (Variant: Standard-France)
Works in: English to Italian, French to Italian, Italian to French, and 3 more.
Related KudoZ points
:
12
Analytical Test Unit / Anti-Thrombin Unit, ATU
Unità di test analitica
or
Unità Anti Trombina
or
Unità Anti Trombina
21 mins
awareness, trial and usage study
I'm sorry I don't know what it is in Italian. This is a market research term.
[PDF] Comprehensive Brand Presentation: Ensuring Consistent Brand ImageFile Format: PDF/Adobe Acrobat - View as HTML
The most notable research is the awareness, trial and usage. (ATU) study. Its goal is to measure the effectiveness of advertising in improving customer ...
www.sbaer.uca.edu/research/mma/1998/pdf/24.pdf
[PDF] Comprehensive Brand Presentation: Ensuring Consistent Brand ImageFile Format: PDF/Adobe Acrobat - View as HTML
The most notable research is the awareness, trial and usage. (ATU) study. Its goal is to measure the effectiveness of advertising in improving customer ...
www.sbaer.uca.edu/research/mma/1998/pdf/24.pdf
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