Apr 14, 2021 00:54
3 yrs ago
17 viewers *
English term
commoditization
GBK
English to Bulgarian
Marketing
Marketing
Definition from
MBA Skool:
a process in which a product or a service becomes so common that the consumers cannot differentiate between the different brands offering the product or the service. This way a product becomes a commodity.
Example sentences:
One way in which a company can delay commoditization is by bundling its commoditized products or services with related offerings, to create attractive packaging that has a unique combination of offerings—even if the offerings themselves are commonplace (Investopedia)
Staying ahead of the competition is harder than ever before due to commoditization. Thousands of companies sell commoditized products, from smartphones to protein bars to clothing items. (Small Business)
Commoditization is bad because it erodes your ability to charge a healthy, profitable fee for what you make or do. When everything looks the same to your buyers, they’ll generally settle on whichever solution or product is the cheapest. (Branding for the People)
Proposed translations
(Bulgarian)
5 | Комодизация |
Liana Kamenova
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Change log
Apr 1, 2021 20:07: changed "Kudoz queue" from "In queue" to "Public"
Apr 14, 2021 00:54: changed "Stage" from "Preparation" to "Submission"
Apr 17, 2021 01:55: changed "Stage" from "Submission" to "Selection"
Apr 24, 2021 01:55:
May 14, 2021 01:55:
Jun 13, 2021 01:58:
Proposed translations
72 days
Комодизация
Definition from
vvikipedla:
Комодизацията се случва, когато продуктът, който продавачът предлага, е толкова добър или толкова лош, колкото предлага конкурентът.
Example sentences:
За съжаление комодизация на категорията чай през последните 30 години означава, че потребителите не са имали възможност да вкусят от това прекрасно разнообразие. (drink-line)
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