Glossary entry (derived from question below)
English term or phrase:
web copy
Portuguese translation:
texto (específico) para a Web
Added to glossary by
Ana Vozone
Mar 19, 2020 23:12
4 yrs ago
27 viewers *
English term
web copy
English to Portuguese
Other
Business/Commerce (general)
Vídeo de treinamento
As you build your site, be sure to leverage the other concepts in this chapter on effective website building and creating *** web copy *** as they'll help to increase the likelihood of your new site's success.
Creating engaging *** web copy.
Creating engaging *** web copy.
Proposed translations
(Portuguese)
| 3 +2 | texto (específico) para a Web |
Ana Vozone
|
| 4 | Edição de texto persuasivo para web |
Erlinda Kofazu
|
| 4 | web copy |
Anderson Calixto
|
| 3 | marketing de conteúdo |
MARCOS BAZILIO
|
Change log
Mar 7, 2021 07:32: Ana Vozone Created KOG entry
Proposed translations
+2
8 mins
Ana Vozone
Native in Portuguese
Specializes in field
Will do!
Native in: Portuguese (Variant: European/Portugal) 
Works in: English to Portuguese, French to Portuguese, German to Portuguese, and 1 more.
Related KudoZ points
:
365
Selected
texto (específico) para a Web
Copy neste contexto significa “texto”. (texto publicitário, p. ex.)
Peer comment(s):
| agree |
Maria Teresa Borges de Almeida
9 hrs
|
|
Obrigada, Teresa!
|
|
| agree |
Mônica Silveira
347 days
|
|
Obrigada, Mónica!
|
4 KudoZ points awarded for this answer.
Comment: "Selected automatically based on peer agreement."
14 mins
MARCOS BAZILIO
Brazil
Brazil
Native in Portuguese
Specializes in field
Brazil
Generalist, SDL TRADOS! Engagement!
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Portuguese to English
Related KudoZ points
:
72
marketing de conteúdo
What is Web Copy?
Well, for starters, let’s talk about what copy is: copy is text used to sell. That’s what it often means these days, anyway, especially when we’re talking about website copy. So let’s talk about that.
Website copy is the core text that guides people through your website and tells them what they need to know. It’s what’s on your home page, your about page, your products and services pages, and all your website’s other main pages.
When someone lands on your site, you need to hook them in quickly to keep them around: you need to sell your brand to them.
Essentially, web copy is copywriting for the web. That means it could also apply to the text you see in sponsored posts. In Facebook ads. Email newsletters. Any text used to promote/sell something on the web is web copy. Ta-da!
https://untamedwriting.com/the-difference-between-web-copy-a...
Well, for starters, let’s talk about what copy is: copy is text used to sell. That’s what it often means these days, anyway, especially when we’re talking about website copy. So let’s talk about that.
Website copy is the core text that guides people through your website and tells them what they need to know. It’s what’s on your home page, your about page, your products and services pages, and all your website’s other main pages.
When someone lands on your site, you need to hook them in quickly to keep them around: you need to sell your brand to them.
Essentially, web copy is copywriting for the web. That means it could also apply to the text you see in sponsored posts. In Facebook ads. Email newsletters. Any text used to promote/sell something on the web is web copy. Ta-da!
https://untamedwriting.com/the-difference-between-web-copy-a...
32 mins
Erlinda Kofazu
Brazil
Brazil
Native in Portuguese
Specializes in field
Brazil
Committed and experienced Translator
Native in: Portuguese
Works in: English to Portuguese, Spanish to Portuguese, Portuguese to English
Edição de texto persuasivo para web
Sugestão
36 mins
Anderson Calixto
Brazil
Brazil
Native in Portuguese
Brazil
Audiovisual Translator
Native in: Portuguese
Works in: English to Portuguese, Portuguese, Portuguese to English
web copy
"A escolha de palavras-chave e o local onde colocá-las é um pouco diferente com o Google Ads do que com blogs ou web copy (formas que escrevemos para persuadir na web)."
https://goowords.com.br/como-fazer-uma-copy-de-forma-efetiva...
"Ao escrever sua web copy, em quem você pensa?"
https://rissa.com.br/9-dicas-simples-para-escrever-conteudo-...
Outras fontes em português que também usam "copy" sem traduzir a palavra:
https://www.youtube.com/watch?v=IKcwqtoVWeo
https://www.youtube.com/watch?v=KMXVo2Db5Mc
https://www.youtube.com/watch?v=BGNnWAROy68
https://www.youtube.com/watch?v=Y7jHzj1lOxE
https://neilpatel.com/br/blog/copy-o-que-e/
https://marketingcomdigital.com.br/como-criar-copy-de-anunci...
Além disso, "web" é uma palavra que muitas vezes é mantida sem tradução no Brasil.
https://goowords.com.br/como-fazer-uma-copy-de-forma-efetiva...
"Ao escrever sua web copy, em quem você pensa?"
https://rissa.com.br/9-dicas-simples-para-escrever-conteudo-...
Outras fontes em português que também usam "copy" sem traduzir a palavra:
https://www.youtube.com/watch?v=IKcwqtoVWeo
https://www.youtube.com/watch?v=KMXVo2Db5Mc
https://www.youtube.com/watch?v=BGNnWAROy68
https://www.youtube.com/watch?v=Y7jHzj1lOxE
https://neilpatel.com/br/blog/copy-o-que-e/
https://marketingcomdigital.com.br/como-criar-copy-de-anunci...
Além disso, "web" é uma palavra que muitas vezes é mantida sem tradução no Brasil.
Peer comment(s):
| agree |
Aline Amorim
: cópia do site
2 hrs
|
| disagree |
Jorge Francisco
: Existindo em português os vocábulos em inglês são de evitar
23 days
|
Discussion
Link com inúmeros exemplos em PT-BR
https://www.google.com/search?q="texto para a Web"&oq="texto...