Jan 29, 2019 16:57
5 yrs ago
English term

wrinkle

English to Polish Bus/Financial Marketing
Versioning is adding a new model, size, or wrinkle to the base brand in hopes of hitting the next quarter’s sales target or protecting retail shelf space. Thus, consumers are faced with dozens of flavors of potato and tortilla chips and countless varieties of sodas.

Pierwszy raz w życiu widzę to słowo w takim kontekście. Any ideas?

Proposed translations

+1
12 mins
Selected

tu: udoskonalenie / innowacja

Propozycja w oparciu o definicję:

a clever innovation, or useful piece of information or advice.
"learning the wrinkles from someone more experienced saves time"
Peer comment(s):

agree Frank Szmulowicz, Ph. D.
4 mins
Dziękuję.
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Dzięki!"

Reference comments

16 mins
Reference:

wrinkle

a clever innovation, or useful piece of information or advice
3. A different or unexpected development, action, or idea:
https://www.thefreedictionary.com/wrinkle

new wrinkle. A clever device or expedient, a novelty, as in The players added a new wrinkle to victory celebrations by tossing their shirts to the crowd after the game . In the form of simply a wrinkle, this expression dates from the mid-1700s, new being added two centuries later.

https://idioms.thefreedictionary.com/new wrinkle
Something went wrong...
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search