English to Italian Marketing Materials (Plastics, Ceramics, etc.) glass surface treatments

Most hydrophobic easyto-clean coatings have an initial contact angle anywhere from as low as 80 degrees to 120 degrees. The ones that are on the low end, especially under 95 degrees, are not interested, for obvious reasons, in disclosing any measurement thus they downplay or completely disregard any value to contact angle measurements, as they would not want to lose any **“marketing edge”** vs. any higher contact angle coating. You may hear a supplier calling this issue “the war of the bubbles” and the lack of relevancy theyallocate since it really “doesn’t matter”, they claim. NOT quite so as it does matter andyou should know why to therefore make a smart decision when choosing a coating for your own use, whether you are the owner of a building, business or simply for your own household or automotive use.

non riesco a capire bene cosa si vuole intendere: vantaggio di/nel marketing. Poi un altro dubbio: va lasciato in inglese o meglio di no?