Feb 28, 2003 14:53
21 yrs ago
German term
Wurfsendung
German to English
Marketing
Generally speaking. "In addressierten Post-Wurfsendungen schickt der Markenartikler kommende Woche Rabattgutscheine in ausgewählte Haushälte." I just need a good English equivalent for this one.
Thanks very much!
Harold
Thanks very much!
Harold
Proposed translations
(English)
4 +3 | direct-mail advertising | Susan Starling |
4 +5 | addressed mass mailings | swisstell |
4 | addressed mailshots | Nicole Tata |
Proposed translations
+3
2 mins
Selected
direct-mail advertising
or direct-mail ads
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Note added at 2003-02-28 15:03:50 (GMT)
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These are individually addressed by definition and come through the mail rather than just being tossed into your mailbox like all those pizza delivery service menus I seem to be constantly getting.
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Note added at 2003-02-28 15:03:50 (GMT)
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These are individually addressed by definition and come through the mail rather than just being tossed into your mailbox like all those pizza delivery service menus I seem to be constantly getting.
3 KudoZ points awarded for this answer.
+5
2 mins
addressed mass mailings
since it is individually addressed, it is obviously not a random mailing but still a mass mailing.
Ref. an old marketing hand.
Ref. an old marketing hand.
Peer comment(s):
agree |
Nancy Arrowsmith
: insiders use mailings, even in German
3 mins
|
agree |
Narasimhan Raghavan
16 mins
|
agree |
Theo Bose
1 hr
|
agree |
Sándor Sárecz
16 hrs
|
agree |
Jacqueline McKay (X)
2 days 24 mins
|
1 day 5 hrs
addressed mailshots
or even
individually/personally addressed mailshots
my suggestion
hope it helps
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Note added at 2003-03-01 20:42:17 (GMT)
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... and two versions of the whole sentence:
Next week, selected households will receive money-off coupons (or discount vouchers) from the brand manufacturer through individually addressed mailshots.
Individually addressed mailshots will be used by the brand manufacturer to send money-off coupons (or discount vouchers) to selected households during the coming week.
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Note added at 2003-03-02 08:13:04 (GMT)
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better still PERSONALISED MAILSHOTS
individually/personally addressed mailshots
my suggestion
hope it helps
--------------------------------------------------
Note added at 2003-03-01 20:42:17 (GMT)
--------------------------------------------------
... and two versions of the whole sentence:
Next week, selected households will receive money-off coupons (or discount vouchers) from the brand manufacturer through individually addressed mailshots.
Individually addressed mailshots will be used by the brand manufacturer to send money-off coupons (or discount vouchers) to selected households during the coming week.
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Note added at 2003-03-02 08:13:04 (GMT)
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better still PERSONALISED MAILSHOTS
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