Glossary entry (derived from question below)
English term or phrase:
market segmentation
Slovenian translation:
segmentacija trga
Dec 16, 2009 15:58
14 yrs ago
English term
market segmentation
GBK
English to Slovenian
Bus/Financial
Marketing
Definition from
NSW Small Business:
the division of a market into segments. Each segment consists of a group of consumers with similar requirements, which can be distinguished from the requirements of other consumers in the market. There will be distinct differences between the goods and services needed to meet the requirements of each segment.
Example sentences:
There are many reasons for dividing a marketing into smaller segments. Any time you suspect there are significant, measurable differences in your market you should consider market segmentation. (About.com: Marketing)
The degree of market segmentation (aggregation or disaggregation) ranges from the extremes of offering one product to the entire market (Ford only made one model "T"), to total customization for each customer (Nike's website now allows you to totally customize your own shoes by picking style, color and then emboss them with your own initials). (Qualtrics.com)
The purpose for segmenting a market is to allow your marketing/sales program to focus on the subset of prospects that are "most likely" to purchase your offering. (Center for Business Planning)
Proposed translations
(Slovenian)
| 5 +2 | segmentacija trga |
Helena Koželj
|
Change log
Dec 16, 2009 15:16: changed "Kudoz queue" from "In queue" to "Public"
Dec 16, 2009 15:58: changed "Stage" from "Preparation" to "Submission"
Dec 19, 2009 16:59: changed "Stage" from "Submission" to "Selection"
Feb 14, 2010 18:54: changed "Stage" from "Selection" to "Completion"
Proposed translations
+2
3 hrs
Helena Koželj
Slovenia
Slovenia
Slovenia
Court translator&interpreter // Beeidigt
Native in: Slovenian 
Works in: English to Slovenian, German to Slovenian, Slovenian to English, and 1 more.
Related KudoZ points
:
4
Selected
segmentacija trga
Definition from
EF:
Segmentacija je razdelitev celotnega trga v manjše število relativno homogenih skupin porabnikov, ki imajo podobne želje in ...
Example sentences:
Zakaj je potrebna segmentacija trga? Večina podjetij ponuja svoje izdelke kupcem, ki se zelo razlikujejo po življenjskem stilu, željah, nakupnem vedenju, .. (Mediana)
Nova segmentacija trga vrednostnih papirjev ukinja razdelitev organiziranega trga na borzno kotacijo in prosti trg. (Ljubljanska borza)
4 KudoZ points awarded for this answer.
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