Glossary entry (derived from question below)
Spanish term or phrase:
liderización hacia la marca
English translation:
creates brand leadership
Added to glossary by
S Ben Price
Aug 29, 2008 13:25
16 yrs ago
Spanish term
liderización
Spanish to English
Bus/Financial
Marketing
It is the part "crea liderizacion hacia el mercado" that I don't understand - leads the way to the market? creates market leadership? leads the market? I don't understand the meaning "(El producto) crea liderización hacia la marca y transforma una actividad divertida en un potente instrumento de marketing para su empresa o producto."
Proposed translations
(English)
Proposed translations
+1
18 mins
Selected
creates brand leadership
"(El producto) crea liderización hacia la marca" means the product makes the brand create a leadership. So... "Te product creates brand leadership" sounds right to me.
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Note added at 19 mins (2008-08-29 13:44:59 GMT)
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Te = The.
Sorry. :)
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Note added at 19 mins (2008-08-29 13:44:59 GMT)
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Te = The.
Sorry. :)
4 KudoZ points awarded for this answer.
Comment: "Thanks"
+2
10 mins
creates market leadership
Powerful branding that creates market leadership: LeapFrog ... - [ Traducir esta página ]Powerful branding gives our clients market leadership, using a simple and effective
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Note added at 16 minutos (2008-08-29 13:42:04 GMT)
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... creates brand leadership ...
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Note added at 16 minutos (2008-08-29 13:42:04 GMT)
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... creates brand leadership ...
Note from asker:
Sorry, I made a mistake in the question - it should be "liderización hacia la marca" |
Peer comment(s):
agree |
Mónica Sauza
1 hr
|
Gracias Mónica
|
|
agree |
José J. Martínez
: you got it...
2 hrs
|
Gracias José
|
|
neutral |
Ronnie McKee
: I think that its important to refer to the brand
8 hrs
|
Gracias Ronnie... Ya puse "creates brand leadership" a los 18 mins y después de la anotación de S Price. Es que su pregunta inicial fue "lideración hacia el mercado"...
|
1 hr
ceates brand loyalty
another option!
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Note added at 1 hr (2008-08-29 14:55:10 GMT)
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creates!
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Note added at 1 hr (2008-08-29 14:55:10 GMT)
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creates!
2 hrs
creates the concept of leadership branding
Maybe I'm right off mark here but, for discussion's sake, just wondering if they're referring to concept of "leadership branding", best explained in web address below. The target market is drawn towards the brand by its leadership excellence. Quote from article to help explain what I mean: "Thinking about a firm's brand as its culture and set of management practices, however, does not fully explain the power of brand. The brand should also be imbued in each leader throughout the firm; then they communicate that brand to employees, who then sustain it with customers. Leadership brand lies at the heart of a firm's identity. Leadership branding occurs when many leaders exhibit distinct leadership practices over a number of years. The organization creates leaders who are branded, or distinct from leaders in other firms."
Reference:
http://www.winstonbrill.com/bril001/html/article_index/articles/451-500/article466_body.html
Discussion