Italian term
pubblicità commerciale/speciale
"sono responsabile per lo sviluppo della pubblicità commerciale e speciale per i quotidiani xxxx..."
Have asked the client, who has explained that commercial advertising is the advert in the paper, while special advertising (??) is when there is attached an article/special feature about the product. Anyone know the terms in English?
Jul 27, 2008 15:46: Сергей Лузан changed "Level" from "Non-PRO" to "PRO"
PRO (3): savaria (X), tatyana000, Сергей Лузан
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Proposed translations
Fast and Accurate
Native in: English
Works in: Russian to English, French to English, Italian to English, and 1 more.
display advertising / advertorials
Display advertising is a type of advertising that may, and most frequently does, contain graphic information beyond text such as logos, photographs or other pictures, location maps, and similar items. In periodicals it can appear on the same page with, or a page adjacent to, general editorial content; as opposed to classified advertising, which generally appears in a distinct section and was traditionally text-only in a limited selection of typefaces .
http://en.wikipedia.org/wiki/Display_advertising
An advertorial is an advertisement written in the form of an objective opinion editorial, and presented in a printed publication — usually designed to look like a legitimate and independent news story. The term "advertorial" is a portmanteau of "advertisement" and "editorial."
http://en.wikipedia.org/wiki/Advertorial
25yr+ Finance, Legal,Gaming, Software
Native in: English (Variant: UK) 
, Italian
Works in: Italian to English, English to Italian, English
marketing communciations
see wikipedia
(special) commercial(newspaper) advertisement
Russian Federation
Always welcome! :)
Native in: Russian
Works in: German to Russian, English to Russian, Spanish to Russian, and 7 more.
commercial advertising & advertising of sponsored feature
“Feature sponsored by” logo placement. in all TV commercial advertising initiated. by RJ Promotions and relating to. advertising of sponsored feature (major ...
www.rjpromotions.com/docs/SponsorOpps_FeatureSponsor.pdf
Via Darjeeling - Don’t Forget to Watch it (Sponsored Feature ...28 Jun 2008 ... ISN Special Issue February 2008: The struggle for Gorkhaland ‘The First ... Via Darjeeling - Don’t Forget to Watch it (Sponsored Feature) ...
beacononline.wordpress.com/2008/06/28/via-darjeeling-dont-forget-to-watch-it-sponsored-feature/
http://www.google.ru/search?complete=1&hl=en&newwindow=1&q=%22sponsored+feature%22&start=10&sa=N
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