Glossary entry (derived from question below)
French term or phrase:
écoute client
English translation:
Customer research
French term
écoute client
| 4 +1 | Customer research |
Georgia Ford
|
| 4 +2 | Customer service / customer focus |
Connor
|
| 4 +2 | Customer feedback |
Georgia Ford
|
| 4 | customer awareness |
mchd
|
Jul 18, 2008 15:30: Gayle Wallimann changed "Term asked" from "ECOUTE CLIENT" to "écoute client"
Jul 18, 2008 15:31: Gayle Wallimann changed "Edited KOG entry" from "<a href="/profile/126883">janisct's</a> old entry - "ECOUTE CLIENT"" to ""Customer research""
Non-PRO (1): Julie Barber
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Proposed translations
United Kingdom
Customer research
| I think between us we got there in the end. I don't think its 'dialogue' as it can be more abstract i.e. analysing data. Of course, i may be wrong..... but I have to make a decision and my instinct says 'research'. Thank you for your time |
Customer service / customer focus
| agree |
Vicky James
: Yes to "customer focus". There are lots of ghits linking "customer focus" directly with "écoute client"
1 hr
|
| agree |
Aude Sylvain
: oui - d'accord avec 'customer focus', sans plus de contexte
1 hr
|
| neutral |
Charles Hawtrey (X)
: Customer service it ain't - that's "service après-vente" or "service clients". 'focus' is a bit woolly and meaningless. How about 'dialogue with customer'?
5 hrs
|
United Kingdom
Customer feedback
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Note added at 33 mins (2008-07-18 10:17:09 GMT)
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I've not heard of customer listening either. It sounds a bit strange. Maybe customer/client monitoring/research or market research if thet are looking at what the customers actually want.
| Yes Georgia, that's what I would have guessed but isn't that usually 'retour d'experience'? I have come accross ecoute client before and there's more to it than just feedback, I think it also involves credit checks, research on what the customer is looking for, etc. So I really need a term that embraces all of that. Am I expecting too much?! |
| I've just found the term 'Customer listening' on the web, so I suppose that's what is used. I've not personnaly heard it used, have you? |
| I think your suggestion of 'customer research' covers it quite well. It's listening to what the customer wants and researching the customer base to match product to demand (I think!). If you want to submit it as an answer, I'll grade it and enter it in the glossary. |
| agree |
mimi 254
1 min
|
|
Thank you : )
|
|
| neutral |
Julie Barber
: I imagine it to be more about the companys' ability to listen rather than the client ability to provide feedback. I'm not sure that it work this way round
43 mins
|
| agree |
Mohamed Mehenoun
1 hr
|
|
Thanks Mohamed : )
|
|
| neutral |
Vicky James
: Agree with juliebarba. See: http://pagesperso-orange.fr/zeurg/qualite_iso_9001/procedure... procédure "Écoute client" expose les mesures prises pour recueillir les attentes du client et améliorer sa satisfaction.
2 hrs
|
| neutral |
Aude Sylvain
: with Julie and Vicky...
2 hrs
|
Discussion