Jun 15, 2019 10:46
5 yrs ago
1 viewer *
French term
maquette en blanc
French to English
Marketing
Marketing
promotional items
This relates to a framework contract for promotional items. It specifies: « Dossier technique d’une PLV » : est un document contenant tous les renseignements relatifs à une production. Il est accompagné de la maquette en blanc retenue.
I think PLV = point of sale advertising. The nature of the promotional items is not specified, but I think it involves printed materials. So maquette en blanc = model in white? non-printed model? blank model?
MITA
I think PLV = point of sale advertising. The nature of the promotional items is not specified, but I think it involves printed materials. So maquette en blanc = model in white? non-printed model? blank model?
MITA
Proposed translations
(English)
3 +1 | printer's dummy |
Marco Solinas
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3 | template |
Tony M
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Proposed translations
+1
29 mins
Selected
printer's dummy
See: http://www.btb.termiumplus.gc.ca/tpv2alpha/alpha-fra.html?la...
and
https://books.google.ca/books?id=31U3DQAAQBAJ&pg=PA139&lpg=P...
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Note added at 2 hrs (2019-06-15 13:10:19 GMT)
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See also http://www.granddictionnaire.com/Resultat.aspx
and
https://books.google.ca/books?id=31U3DQAAQBAJ&pg=PA139&lpg=P...
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Note added at 2 hrs (2019-06-15 13:10:19 GMT)
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See also http://www.granddictionnaire.com/Resultat.aspx
4 KudoZ points awarded for this answer.
Comment: "Many thanks for your help!"
13 mins
template
'maquete' is basically a graphics 'layout' — so here, if it is 'en blanc', it means just the bare bones showing how everything must be laid out, but without the copy / visuals. To me, that would be better described in EN as a 'template', or possibly 'layout guide' if you prefer.
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