Aug 27, 2021 10:55
3 yrs ago
9 viewers *
English term

maintained markup

GBK English to Chinese Marketing Marketing
Definition from MBA Skool:
A price adjustment where the price is reduced to above the cost to a new price. Maintained markup is done when the product does not sell and keeps lying in the store for some time. When a product arrives at the store, a price tag is attached which is pre-determined. This is the initial markup price above the cost.The maintained markup is hence the actual selling price minus the cost.
Example sentences:
Retailers can avoid having to significantly reduce their maintained markup value by utilizing inventory management software like SkuVault to dramatically reduce the clerical errors that can lead to shortages, more precisely forecast demand, etc., thus reducing costs. (skuvault)
But the maintained markup is done with the intention of clearing up unsold products. Online sellers need to know the kind of demand that exists for their product in the market and set the price based on the information they’ve gathered. (DelightChat)
Having the correct initial markup is the cornerstone to achieving the desired maintained markup. Have you ever wondered what the determining factors for initial markup are? Why do we double the cost? What does the term “keystone markup” mean, and where did it originate? (Independent Retailer)
Proposed translations (Chinese)
5 後續加成
4 实际加价
Change log

Aug 27, 2021 10:28: changed "Kudoz queue" from "In queue" to "Public"

Aug 27, 2021 10:55: changed "Stage" from "Preparation" to "Submission"

Aug 31, 2021 01:56: changed "Stage" from "Submission" to "Selection"

Sep 6, 2021 11:54:

Sep 26, 2021 11:54:

Oct 26, 2021 11:54:

Proposed translations

3 days 5 hrs

实际加价

实际加价指商品最终的零售价与其成本间的差额,由于官方渠道售卖的药品不存在讲价可能,所以所选例句虽然指药品定价而非零售价,但二者代指的价格相同。
Definition from own experience or research:
一件商品最终成交价与其成本间的差额为该商品的实际加价。每一件商品都有一个初始零售价,但当商品出现积压,零售商希望通过降价提高周转率时,商品会以低于初始零售价的最终成交价售出,此时商品的最终成交价与其成本间的差额就是该商品的实际加价。
Example sentences:
在研究改进药品价格管理方法方面,国家发改委正在修订药品价格管理办法,探索有利于推动降低招标采购等市场交易价格的方式方法,对流通环节实际加价率进行监控。 (中华人民共和国国家卫生和计�)
《通知》还规定医疗机构销售67种降价药品的实际加价率必须严格限制在15%以内,对于实际采购价高于500元的,最高加价额不得超过75元。 (长春市发展和改革委员会)
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199 days

後續加成

maintained markup 基本上有兩種表達方式(金額 v. 百分比):
Maintained Markup $ = Net Sales $ - Gross Cost of Goods Sold $
或 Maintained Markup % = Maintained Markup $ ÷ Net Sales $

所以譯法有二:「後續加價」或「後續加成」。
後續加成 (maintained markup) 是指實際零售價減去成本,等於商品的毛利。
Example sentences:
初始加成與後續加成 零售商不常以原始成本加價來銷售商品,而經常會再降低價格來銷售商品。 初始加成 (initial markup) 是指最初訂定零售價減去商品成本。 後續加成 (maintained markup) 是指實際零售價減去成本,等於商品的毛利。 降價因子(reductions) 是造成原始成本加價降至反應實際成本加價的因素,包括促銷、消除多餘庫存、折價銷售給員工、或是商品失竊損失與會計盤點誤差損失等。 (第十四章 零售定價)
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