May 19, 2007 22:40
17 yrs ago
English英语 term
中国大陆
value proposition
English英语译成Chinese汉语
技术/工程设计
IT（信息技术）
security patch
The efficiency of the software was key to Blue Lane's most recent move, which was to release a version of the patch proxy that runs inside the VMware ESX hypervisor. An early customer, VMware encouraged Blue Lane to bring the technology into the virtualized environment. "The value proposition of shielding servers without introducing any new code or agents on the individual VMs fits hand in glove with the hypervisor model," Palmer says.
“价值主张”不要。
“价值主张”不要。
Proposed translations
(Chinese汉语)
| 3 +2 | 价值理念 |
Julia Zou
|
| 3 +2 | 價值定位 |
Shirley Lao
|
Proposed translations
+2
3小时
Selected
价值理念
价值理念
3 KudoZ points awarded for this answer.
Comment: "谢谢！"
+2
4小时
Shirley Lao
台湾
台湾
Native in Chinese汉语
Works in field
台湾
In Search of Clarity
Native in: Chinese汉语 (Variant: Traditional) 
Works in: English英语译成Chinese汉语, Chinese汉语译成English英语
Related KudoZ points
:
8
價值定位
價值定位
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Note added at 4 hrs (2007-05-20 03:04:16 GMT)
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value proposition是企業宣稱其產品和服務能為消費者帶來的獨特價值，是客戶所能感知到的一系列既得利益的總和。
The term "positioning" refers to the consumer's perception of a product or service in relation to its competitors. In this context, the term "proposition" in "value proposition" is similar in meaning to the term "positioning".
http://www.marketingteacher.com/Lessons/lesson_positioning.h...
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Note added at 4 hrs (2007-05-20 03:14:47 GMT)
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Value positioning is the process whereby management decides how the business is positioned relative to competitors and the market segments it aims to penetrate. The value positioning relates to strategic planning where management defines strengths, weaknesses, opportunities and threats to the business and determine how to react to these elements.
Value positioning considers the business in context of its potential markets, competitors and economic environment. The outputs of the value positioning process are business strategies and policies, budget allocations, branding strategies and the cultural and social orientation of the enterprise.
http://blogs.ittoolbox.com/eai/practices/archives/value-crea...
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Note added at 4 hrs (2007-05-20 03:04:16 GMT)
--------------------------------------------------
value proposition是企業宣稱其產品和服務能為消費者帶來的獨特價值，是客戶所能感知到的一系列既得利益的總和。
The term "positioning" refers to the consumer's perception of a product or service in relation to its competitors. In this context, the term "proposition" in "value proposition" is similar in meaning to the term "positioning".
http://www.marketingteacher.com/Lessons/lesson_positioning.h...
--------------------------------------------------
Note added at 4 hrs (2007-05-20 03:14:47 GMT)
--------------------------------------------------
Value positioning is the process whereby management decides how the business is positioned relative to competitors and the market segments it aims to penetrate. The value positioning relates to strategic planning where management defines strengths, weaknesses, opportunities and threats to the business and determine how to react to these elements.
Value positioning considers the business in context of its potential markets, competitors and economic environment. The outputs of the value positioning process are business strategies and policies, budget allocations, branding strategies and the cultural and social orientation of the enterprise.
http://blogs.ittoolbox.com/eai/practices/archives/value-crea...
Discussion