Glossary entry (derived from question below)
English英语 term or phrase:
Engagement Management
Chinese汉语 translation:
业务管理
Added to glossary by
aliasonly
Jan 10, 2013 02:03
12 yrs ago
English英语 term
Engagement Management
English英语译成Chinese汉语
商务/金融
商务/商业（普通）
Business Process, Project Management
{Engagement Management} is a systematic approach that initiates with the
sales process and ends with the engagement closing. This typically has
an accounting component associated with it – overseeing the
profitability of project engagements within an organization.
求教Engagement Management比较通用的中文译文。
求教Engagement Management比较通用的中文译文。
Change log
Feb 22, 2013 10:18: aliasonly Created KOG entry
Proposed translations
+1
1小时
Selected
业务管理
管理活动包括 sales process, overseeing the profitability of project engagements...
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Comment: "谢谢！"
4分钟
客户交互/互动管理
客户交互/互动管理
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Note added at 15 mins (2013-01-10 02:18:27 GMT)
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engagement的意思更进一层：通过交互或互动，旨在引起客户或消费者的兴趣，或者说调动他们的购买欲望。而interaction指纯粹的“互动联系”。
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Note added at 19 mins (2013-01-10 02:22:13 GMT)
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可以琢磨一下engage这个词的本意。
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Note added at 15 mins (2013-01-10 02:18:27 GMT)
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engagement的意思更进一层：通过交互或互动，旨在引起客户或消费者的兴趣，或者说调动他们的购买欲望。而interaction指纯粹的“互动联系”。
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Note added at 19 mins (2013-01-10 02:22:13 GMT)
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可以琢磨一下engage这个词的本意。
Note from asker:
| 那么跟interaction management有什么区别？ |
| 谢谢！ |
+1
3小时
Discussion