Glossary entry

French term or phrase:

industriels

English translation:

manufacturers

Added to glossary by Poornima Iyengar
Aug 21, 2001 10:36
22 yrs ago
4 viewers *
French term

industriels

French to English Marketing
Does "industriels" refer to "manufacturers" in the following selection? This is a document about large retail chains. Thanks, Karen

Pour qualifier les marques, comparer

1) les politiques de marques
a) positionnement
b) innovations et lancements
c) dynamique de communication

2) la politique commerciale des ***industriels***
a) les modalités de financements des achats
b) les politiques d’assortiment
c) les politiques tarifaires des fournisseurs
d) les stratégies des fournisseurs

Proposed translations

9 mins
Selected

manufacturers

Yes, you're right. This is also confirmed by my Le Robert Collins and the link below (click on UK flag for English). However, both the link below and the dictionary give 'industrialist' as well.
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4 KudoZ points awarded for this answer. Comment: "Thanks for the confirmation! Karen"
15 mins

industrialists

:D
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19 mins

Industrialists/ manufacturers

Infact, it could mean either of the two mentioned above! But manufacturers would definitely be a better choice since it concerns 'brands'
HTH
Poornima
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20 hrs

industrial manufacturers

As opposed to smaller-scale manufacturers who still manufacture their products but not on an industrial scale.
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