English to Chinese Tech/Engineering IT (Information Technology) Mobile platform

But with three different operating systems at practically equal levels of penetration, insurance carriers must find the resources to develop mobile applications for each -- or choose one and hope that it's a winner. Bob Wasserman, VP of e-business for Allstate ($27 billion in 2009 P&C and life premiums), says the insurer believes it is important that its mobile strategy includes all three of these platforms, as long as they continue to lead the marketplace.
"A while ago we ***took a perspective from*** a lot of our consumer-facing applications where we decided to build them out across BlackBerry, iPhone and Android platforms," Wasserman says. "If you're going to try to build out apps that are going to serve consumers, you have to look at the dominant players that are out there. Given the way this market is still forming, if I want to put out a far-reaching consumer app in the market, I have to address all three of those platforms. We want to serve a wide swath of consumer users."