Glossary entry (derived from question below)
German term or phrase:
Vertrauenseigenschaft
English translation:
credence quality
Added to glossary by
Catherine Christaki
Jun 5, 2008 19:45
16 yrs ago
1 viewer *
German term
Vertrauenseigenschaft
German to English
Marketing
Marketing
Die Marke steht hier als Signal und gelernte Bestätigung für Leistungsqualität, welches das beim Nachfrager empfundene Risiko bzw. Kaufunsicherheiten mindert oder ganz verhindert. Besonders bei Produkten deren Qualitäten sich im Voraus nicht oder nur bedingt überprüfen lassen oder persönlich sehr relevant sind und damit eine hohe Vertrauenseigenschaft besitzen, ist dieser „Nutzen“ nahezu unbezahlbar. Durch glaubwürdige Empfehlungen (z.B. von Geschäftspartnern, Freunden etc.) und durch eigene positive Erfahrungen mit der Marke wird solch ein Vertrauensdepot aufgebaut.
Proposed translations
(English)
| 3 +1 | credence quality |
Catherine Christaki
|
| 3 +3 | consumer confidence |
Stephen Gobin
|
| 3 | rephrase: require a high level of trust |
Lingua.Franca
|
| 3 | posess a high level of trustworthiness |
Peter Manda (X)
|
Change log
Jun 11, 2008 18:44: Catherine Christaki Created KOG entry
Proposed translations
+1
7 mins
Catherine Christaki
Canada
Canada
Specializes in field
Canada
DipTrans, ITI, 17-year experience
Native in: Greek (Variant: Modern)
Works in: English to Greek
Related KudoZ points
:
4
Selected
credence quality
Peer comment(s):
| agree |
Bernhard Sulzer
: for which credence quality (credence attributes) is/are very important/ depend very much/to a high degree on credence attributes (quality): http://www-agecon.ag.ohio-state.edu/resources/docs/pdf/CC8A1...
8 hrs
|
|
thank you very much Bernhard!
|
4 KudoZ points awarded for this answer.
Comment: "Thanks. The dictionary and Bernhardt convinced me."
+3
8 mins
Stephen Gobin
United Kingdom
United Kingdom
Native in English
Specializes in field
United Kingdom
Soaring over the language barrier
Native in: English 
Works in: German to English, French to English
Related KudoZ points
:
31
consumer confidence
Hope that might help.
Peer comment(s):
| agree |
Kinga Elsewesi-Korcsmaros
13 mins
|
| agree |
Kevin Brown (X)
: This is used often in English, totally agree!!
4 hrs
|
| neutral |
Bernhard Sulzer
: see my comment to Tamas.:)
8 hrs
|
| agree |
Harald Moelzer (medical-translator)
20 hrs
|
1 hr
Lingua.Franca
Spain
Spain
Native in English
Spain
BSc, MA, DipTrans
Native in: English
Works in: German to English, Hungarian to English, English, and 1 more.
Related KudoZ points
:
16
rephrase: require a high level of trust
i think it makes more sense like this.
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Note added at 1 hr (2008-06-05 20:52:33 GMT)
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(or entail a high level of trust)
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Note added at 1 hr (2008-06-05 20:52:33 GMT)
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(or entail a high level of trust)
Peer comment(s):
| neutral |
Bernhard Sulzer
: it's usually referred to as "credence quality/attributes" it's one of 3 major qualities (the others are search- and experience-quality ) and it only leads to trust/consumer confidence when the information is from a credible source.
8 hrs
|
4 hrs
posess a high level of trustworthiness
i would make this choice ...
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Note added at 23 hrs (2008-06-06 18:52:19 GMT)
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Herr Sulzer: I have been thinking of your comment and just printed the article, thanks. It would be helpful if you listed, either as your own answer, or under notes to asker, the three different variants as a glossary; so that we would have all three next to each other for future ease of reference. Thanks!
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Note added at 23 hrs (2008-06-06 18:52:19 GMT)
--------------------------------------------------
Herr Sulzer: I have been thinking of your comment and just printed the article, thanks. It would be helpful if you listed, either as your own answer, or under notes to asker, the three different variants as a glossary; so that we would have all three next to each other for future ease of reference. Thanks!
Peer comment(s):
| neutral |
Bernhard Sulzer
: see my comments to Tamas and Catherine's answers.:)
4 hrs
|
|
interesting, thank you ... something to ponder ...! :-)
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Discussion
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