Glossary entry

Spanish term or phrase:

identitaria

English translation:

(corporate) identity

Added to glossary by neilmac
May 16, 2007 07:55
17 yrs ago
9 viewers *
Spanish term

identitaria

Spanish to English Other International Org/Dev/Coop
My exact question deals with this specific phrase:

las claves identitarias

in the following sentence.

se debe al repliegue de los proyectos sociales y las claves identitarias desplegados por...

due to the decline of social projects and ______ set up/run /carried out by ...

Thanks in advance for your help
Proposed translations (English)
4 +1 (corporate) identity
Change log

Jun 12, 2007 09:59: neilmac Created KOG entry

Proposed translations

+1
1 hr
Selected

(corporate) identity

corporate identity keys / identifying keys - IMO they mean things that are associated with the organisation as part of the "brand" image. For example, in the case of the Valencia Local Authority (Spain), it could be the America's Cup, or the building of the City of Arts and Sciences, public initiatives associated with the image of the corporation in question.

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Note added at 1 hr (2007-05-16 09:08:12 GMT)
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"flagship initiatives" could be a possible option...

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Note added at 1 hr (2007-05-16 09:09:07 GMT)
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"showpiece ... " etc...
Peer comment(s):

agree Silvia Brandon-Pérez : Why not... I like the concept of flagship myself.
1 hr
Thanks for your vote of confidence :)
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2 KudoZ points awarded for this answer.
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