English to Portuguese glossary of translations - Marketing / Market Research terms

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Term	Translation	Entered by
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"alpha hunter"	caçador alpha	(Non-member)
"call to action" wording	Como palavras que acionam comandos, use "Clique aqui"	Teresa Cristina Felix de Sousa
"Distributed Enterprise Landscape"	Ambiente Empresarial Distribuido	(Non-member)
"kick-the-tires" phase	fase de "teste de resistência"/fase de "avaliação crítica"	(Non-member)
"service bookend"	suportes do serviço/pilares do serviço	Irina Dicovsky
"Service-Oriented Architecture"	arquitecturas orientadas por serviços (SOA)	...
"trade-in allowance" (PT_PT de preferência)	vantagens/benefícios na/de aquisição	(Non-member)
"Workforce is ANYWHERE"	"Mão-de-obra existe EM QUALQUER PARTE"	(Non-member)
'no-thug' rule on the field	regra de cavalherismo no campo	STEVEN ROBINSON
(Name of a bank) champions the world famous XXXXOrchestra.	apoiar / suportar / incentivar	...
2 Secret Episodes! Running time: Approx 11 minutes per episode.	2 episódios secretos! Duração: aproximadamente 11 minutos por episódio.	(Non-member)
a candidate to be pursued	um candidato em que vale a pena investir	rhandler
a commercial win (in this context)	boa oportunidade comercial	Elisabete Cunha
above-the-line marketing	comunicação/marketing Above the Line (TV, Rádio, Imprensa e Outdoor)	Ivana de Sousa Santos
acid reflux	refluxo ácido	Mariana Moreira
act as a hedge, not as diversification	para atuar/agir como uma proteção, não como diversificação	rhandler
Adaptive Enterprise	empresa adaptativa	Roberto Cavalcanti
advertisement 'click-through'	publicidade "click-trough"	(Non-member)
affiliate marketing	marketing de afiliação	Maria Proenca
Agency Sales Transmittal	informe de vendas da agência	(Non-member)

Airspan	Airspan	Teresa Cristina Felix de Sousa
alfresco dining featuring spa certified SpaJa cuisine	jantar ao ar livre com destaque para a cozinha certificada SpaJa	Helena Marchão Pires
allows e-based measuring,tracking of distribution through web-based tools	possibilita a mensuração e rastreamento eletrônicos da distribuição através de ferramentas web	(Non-member)
anchors & sailors	opositores & entusiastas	rhandler
and including 'cold commissioning'	...E incluindo uma ativação lenta...	(Non-member)
Andrews Pitchfork	Andrews Pitchfork	(Non-member)
anti-phishing	anti-phishing	Teresa Cristina Felix de Sousa
are obvisously expected	são obviamente esperadas	(Non-member)
As a general practice	como prática geral / como regra geral	rhandler
ask for the business	propor o negócio	(Non-member)
aspirational goods	bens desejados	Teresa Cristina Felix de Sousa
aspirations	expectativas	marina hennies
assists	suporte	Teresa Cristina Felix de Sousa
associate product manager	gerente adjunto de produto	...
At a glance	num relance	Teresa Bento
AWARNESS AIRBORNE	... se sentirem nas nuvens	Claudio Mazotti
back forty	the company's reserves	airmailrpl
back of the net	no fundo da rede/baliza	Humberto Ribas
Backward invention	invenção reversa	rhandler
bagels	bagel (pão em forma de rosca ou anel)	Teresa Cristina Felix de Sousa

Accounting
Advertising / Public Relations
Aerospace / Aviation / Space
Agriculture
Animal Husbandry = Livestock *
Anthropology
Archaeology
Architecture
Art, Arts & Crafts, Painting
Astronomy & Space
Audit = Finance *
Automation & Robotics
Automotive / Cars & Trucks
Banking = Finance *
Biology (-tech,-chem,micro-)
Botany
Building = Construction *
Business/Commerce (general)
Cars = Auto *
Ceramics = Materials *
Certificates, Diplomas, Licenses, CVs
Chemistry; Chem Sci/Eng
Children's Literature = Poetry & Literature *
Cinema, Film, TV, Drama
Clothing = Textiles *
Communications = Telecommunications *
Computers (general)
Computers: Hardware
Computers: Software
Computers: Systems, Networks
Construction / Civil Engineering
Contracts = Law: Contract *
Cooking / Culinary
Cosmetics, Beauty
DVDs = Media *
Dentistry = Medical: Dentistry *
Economics
Education / Pedagogy
Electronics / Elect Eng
Energy / Power Generation
Engineering (general)
Engineering: Aero = Aerospace *
Engineering: Chem = Chemistry *
Engineering: Civil = Construction *
Engineering: Electrical = Electronics *
Engineering: Industrial
Engineering: Mechanical = Mechanics *
Engineering: Nuclear = Nuclear *
Environment & Ecology
Esoteric practices
Fashion = Textiles *
Fiction = Poetry & Literature *
Film & TV = Cinema *
Finance (general)
Financial Markets = Finance *
Fisheries
Folklore
Food & Dairy
Forestry / Wood / Timber
Furniture / Household Appliances
Games / Video Games / Gaming / Casino
Gastronomy = Cooking / Culinary *
Gems, Precious Stones, Metals = Mining *
Genealogy
General / Conversation / Greetings / Letters
Genetics
Geography
Geology
Glass = Materials *
Government / Politics
Graphic Arts = Photo/Imaging *
Health Care = Med: HC *
History
Hotels = Tourism *
Human Resources
IT (Information Technology)
Idioms / Maxims / Sayings
Insurance
International Org/Dev/Coop
Internet, e-Commerce
Investment / Securities
Iron & Steel = Metallurgy *
Journalism
Labor = Human Resources *
Land = Real Estate *
Law (general)
Law: Contract(s)
Law: Patents, Trademarks, Copyright
Law: Taxation & Customs
Leisure = Tourism *
Linguistics
Literature = Poetry & Lit *
Livestock / Animal Husbandry
Logistics = Transport *
Machinery & Tools = Mechanical *
Management
Manufacturing
Maritime = Ships *
Marketing / Market Research
Materials (Plastics, Ceramics, etc.)
Mathematics & Statistics
Mechanics / Mech Engineering
Media / Multimedia
Medical (general)
Medical: Cardiology
Medical: Dentistry
Medical: Health Care
Medical: Instruments
Medical: Pharmaceuticals
Metallurgy / Casting
Meteorology
Metrology
Military / Defense
Mining & Minerals / Gems
Multimedia = Media *
Music
Names (personal, company)
Networking = Computers: Networking *
Nuclear Eng/Sci
Nutrition
Oil & Gas = Petroleum *
Other
Paper / Paper Manufacturing
Patents
Patents = Law: Patents *
Pedagogy = Education *
Petroleum Eng/Sci
Pharmaceuticals = Med: Pharma *
Philosophy
Photography/Imaging (& Graphic Arts)
Physics
Plants = Botany *
Plastic = Materials *
Poetry & Literature
Politics = Government *
Power = Energy *
Printing & Publishing
Psychology
Public relations = Advertising *
Real Estate
Religion
Retail
Robotics = Automation & Robotics *
Rubber = Materials *
SAP
Sailing = Ships *
Science (general)
Shipping = Transport *
Ships, Sailing, Maritime
Slang
Social Science, Sociology, Ethics, etc.
Software = Computers: Software *
Sports / Fitness / Recreation
Statistics = Mathematics *
Surveying
Symbols / Abbreviations / Acronyms = General *
Tax = Law: Tax *
Telecom(munications)
Textiles / Clothing / Fashion
Tourism & Travel
Trains = Transportation *
Transport / Transportation / Shipping
Travel = Tourism *
Veterinary = Livestock *
Video Games = Games *
Video editing/DVDs = Media *
Wine / Oenology / Viticulture
Wood = Materials *
Wood Industry = Forestry *
Zoology

KudoZ open glossaries (KOG)